I work with socially-conscious leaders, entreprenuers, and small businesses to create and elevate meaningful, relevant, and impactful brands. 

I help B2B, B2C and non-profit organizations with a desire to affect change, brand purposefully.

BRAND RESEARCH

Uncover insights that connect brands deeply to their stakeholders.

I develop qualitative and quantitative research programs that uncover insights and guide strategic direction. 

Roundables & Workshops

Strategic Planning

Design Sprints

Brand Positioning

Mission, Vision, Values

Brand Purpose

Core Strengths

Creative Brainstorming

Qual & Quant Research

Customer Perception Surveys

Customer Experience Surveys

Customer Satisfaction Surveys

Focus Groups

Audits & Assessments

Competitive Landscape

Brand Voice Audit

Brand Alignment Analysis

Market Analysis

Brand Story & Messaging Audit

Competitive Analysis

Strategic Gap Analysis


BRAND STRATEGY

Crystalize a plan of action that achieves desireable brand outcomes.

I create results-oriented, and research-driven strategies for elevating brand repuation and position.

Strategy & Planning

New Product or Service Launch

Brand Platform Development

Execution Budgeting

Strategic Communication

Internal & External Communications

Integrated Marketing Strategy

C-Suite Thought Leadership

Brand Reputation

Aspirational Reputation

Brand Strategy

Brand Architecture

Mission Statement

Vision Statement

Key Messaging

Personality & Voice

Competitive Positioning

Differentiation

Unique Value Proposition

Promise


BRAND EXECUTION

Deliver meaningful, relevant messaging that resonates.

I develop impactful creative and campaigns that elevate brand awareness, shift brand perceptions, and inspire people to act or advance.

Identity & Creative Execution

Visual Identity & Logo

Brand Standards

Stationery Design

Storyboarding

Campaigns

Campaign Concepting

Storyboarding

Awareness Campaign

Capital Campaign

Marketing Campaign

Impact Campaign

Project Management

Campaign Management

Writing

Creative Writing

Ad Copywriting

PR Writing

Email Marketing

Scriptwriting

Website Writing

Feature Writing

Leadership Writing

Speechwriting

CONNECT

CREDITS

Creativity takes a village. A big thanks to all the talented folks who helped bring these ideas to life.

© KRIS POORE, 2022. RIGHTS RESERVED BY RESPECTIVE OWNERS.